Marketing Center for Brokers
The marketing process you need for brokerage profitability - at the speed of AI
Organize and automate the marketing process for your agents. Remove content selection, design, personalization and branding tasks, so more time is spent giving their listings visibility and selling.
Increase Agent & Marketing
productivity
Market every listing
consistently
Repeatable way to reach
more buyers & sellers
Loved by top producing teams at:
A reality check
Design Tools Can’t Handle 100s of marketing
requests or check on agents
Agents are stuck waiting for marketing materials or risk brand integrity by creating materials. This inefficient system leads to neglected marketing, missed opportunities with buyers and sellers, and wasted time on admin tasks rather than closing sales
A million tools, one job.
Every Week 100s of marketing materials need to be manually made and published.
- Design can’t keep up with requests.
- No clear way to market listings repeatedly.
- Agents use some of the materials, sometimes.
- Agents publish content to different networks one by one, reaching some clients but not all.
Agents get their marketing done and published in one shot.
- Automatic marketing creation using MLS listings.
- Market more properties and reduce effort.
- Craft and post to each social network in one place.
- Click-to-Print & Targeted Direct Mailing.
- Flexible creation maintaining brand control.
Take your agency’s marketing a step further
Market with consistency
Make it dead-easy to market every listing in record time
Get your agents in front of customers and out of designing.
Xara imports and fills your agents’ marketing materials with property information and images from listings with a click.
- One-click sync MLS listings to the agent’s marketing materials.
- Pull any listing from your website by pasting a link to its page.
Everything your agents need in one place
Equip agents to close more deals from your agency’s portal
Arm your agents with marketing tools and a library of fully personalized materials so they can launch custom marketing campaigns in minutes while consistently displaying their details and your brand’s look and feel.
- Constant access to templates for every marketing need, always matching your agency’s look and feel.
- Smartfields instantly personalize your agents’ marketing materials.
- Branded portal with central control and definition of what agents can edit.
Improve marketing campaign delivery
Take the guesswork out of outreach and marketing campaigns
Centralize social media, print, and email blast workflows for every agent so they can reach buyers and sellers without coordination hassles.
- Personalized direct mail and print campaigns.
- Built-in social media posting and caption generator.
- Create custom email marketing templates and export HTML.
Attract and retain top producers
Give your agents the white glove treatment they expect
Connect Xara to your inhouse tools and portals and let your agents find their marketing within your front end reflecting your brand.
- API and custom integrations with your website prevent agents from jumping between scattered tools.
Easily move to Xara Cloud
Your marketing center works seamlessly with other implemented solutions across your agency. We’ll also take care of the setup for your team.
Got listings up and running?
We integrate with your MLS so the moment your agents list a property, half the marketing work has been done.
Already using Design Software?
No problem. We’ll help you import all your current designs into Xara Cloud.
Ordering prints from different providers?
Print directly from Xara and get it shipped to your office mailed to a list with a few clicks.
Sending email Blasts?
Craft email templates for everyone in the brokerage and send them from your CRM or email provider.
How Xara Cloud Works
Centralize your brand
Keep your brand intact across all materials with centralized brand management. Increase brand awareness and a consistent presence with customizable templates.
Flexible Customization
Tailor marketing materials to each property automatically and empower agents to customize further with Xara’s drag-n-drop editor. Instantly personalize brochures, flyers, and social media posts with agent details and headshots.
Manage and distribute materials without headaches
Easily manage assets in one place and make them accessible to agents so they can quickly find and use the right templates, photos, headshots, and documents for each listing, contract, or buyer-seller engagement document.
Targeted print & direct mail campaigns
Let agents send their materials for professional printing or straight to buyers and sellers in their target areas with Xara’s click-to-print feature. Get high-quality prints delivered straight to your office.
Automatic Content Generation
Property information gets synced to your agents materials in seconds with one click.
Multi-Channel Publishing
Put an end to agents publishing content to their channels one by one. Now they can share directly to social media or export as an email.
Collaboration Tools
Work directly with your agents and designers within Xara Cloud. Share folders, templates, through links, emails, and give and receive feedback and help them in real-time.
Supporting your real estate agency every step of the way
Award-winning support
Our dedicated customer success and design support teams are here to help set up your workflows, templates, access best practices, to help you and your agents get the most out of your broker enablement platform.
Voted #1 Best Support
on G2
Easy onboarding
Our designers will work with you to populate and maintain your library.
Template library setup
